Two recent episodes from Thoma Bravo’s Behind the Deal video series take you behind the scenes of Applitools—offering both a strategic and technical lens on how we’re transforming test automation with Visual AI and autonomous testing.
One episode focuses on the big-picture vision behind Thoma Bravo’s investment. The other digs into the founding story, engineering mindset, and what it really takes to build a testing platform that scales.
How Applitools Uses AI to Revolutionize Test Automation
Host: Carl Press (Thoma Bravo) | Guests: Alex Berry (CEO), Adam Carmi (Co-founder & CTO) | Watch on YouTube
- Why this is the inflection point for AI in testing
- How Applitools helps teams increase coverage while reducing maintenance
- The business logic behind Thoma Bravo’s investment
“With Visual AI, we’re dramatically reducing test maintenance while expanding coverage across the digital experience.”
– Alex Berry, Applitools CEO
Beyond Automation: How Applitools Improves Speed, Scalability & Accuracy
Host: Carl Press | Guests: Alex Berry, Adam Carmi | Watch on YouTube
- The origin story behind Applitools’ platform
- Challenges of scaling visual testing across devices and environments
- Insights from Alex and Adam on culture, leadership, and innovation
“Our goal was to solve the test flakiness problem for good—and make it effortless for teams to deliver quality at scale.”
– Adam Carmi, Applitools Co-Founder & CTO
What’s Next for AI in Software Development?
These episodes offer more than just company insight—they highlight the shifting expectations around quality, speed, and AI in modern software development. If you’re exploring how to future-proof your test strategy, or simply want to see what’s possible with Visual AI, these conversations are a great place to start.
Have questions about how this applies to your team? Reach out to start a conversation—we’re here to help you evaluate if the Applitools Intelligent Testing Platform is the right fit for your goals.
Quick Answers
Visual AI (https://applitools.com/visual-ai) and Autonomous (https://applitools.com/platform/autonomous/) expand coverage while lowering maintenance, aligning with enterprise velocity and risk controls.
SDKs plug into popular frameworks and CI systems, while Ultrafast Grid (https://applitools.com/ultrafast-grid) accelerates cross-browser validation without extra orchestration.
Fewer production escapes, faster feedback cycles, and a broader contributor base—so quality scales with the product roadmap.
Prioritize stability at scale (deterministic runs), breadth of framework support, and proof of reduced maintenance over demo-only speed.
