What It Means to Win: Inside Applitools’ Journey to the 2025 CIO Review AI-Powered Test Automation Award

News — Published June 2, 2025

Recently, we shared that Applitools has been named the 2025 CIO Review AI-Powered Test Automation Solution of the Year. This award is more than just a badge of honor—it’s a powerful validation of the work we’ve done with our customers to redefine how software teams build and test with confidence using AI. It marks a key milestone in our mission to help organizations deliver visually perfect applications, faster and smarter than ever before.

“At Applitools, we’re not just following the AI trend—we’re leading it. With a decade of expertise, in-house AI models, and a relentless focus on trust and innovation, we provide AI-powered test automation that enterprises can truly rely on.”

– Alex Berry, Applitools CEO

Why We Won

CIO Review selected Applitools for this award based on the impact and innovation of our Visual AI platform, which enables engineering teams to:

  • Accelerate test cycles by 10x through automated visual regression
  • Reduce flaky tests and false positives with intelligent image-to-image comparisons
  • Ensure perfect pixel-level UX across browsers, devices, and environments
  • Scale test automation with code-free UI testing or advanced SDK integrations

Applitools goes beyond traditional test automation by applying Visual AI algorithms that emulate the human eye and brain, identifying functional and visual bugs that other tools miss. Our platform integrates seamlessly with leading test frameworks (like Cypress, Selenium, Playwright, and Appium), CI/CD tools, and cloud platforms—making it a powerful, plug-and-play enhancement to any QA strategy.

Real Results, Real Customers

Over 300 enterprise teams in banking, healthcare, e-commerce, and SaaS trust Applitools to safeguard their user experience with unmatched speed and precision.

Here’s what some of them are saying:

  • “Applitools has helped us reduce production defects, streamline visual checks, and free up our team to focus on what humans do best—critical thinking and edge cases.” — Eric Terry, Senior Director of Quality Control at EVERSANA INTOUCH
  • “Our quality increases exponentially with Applitools. We run it with every build.” — Walt Harris, Head of Quality at Medallia
  • “Applitools automates our visual validation, enabling our engineers to focus their time on delivering value to our customers faster, which has a meaningful impact on our business.” — Jamie Whitehouse, Director of Product at Sonatype

These aren’t just wins for our customers—they’re proof that smarter test automation can unlock velocity, stability, and better digital experiences.

Try Applitools for Yourself

If you’re exploring how AI can elevate your testing game, now’s the perfect time to see why Applitools is setting the industry standard – Schedule a Demo or Start Your Free Trial today.

Read the article on CIO Review—Applitools: Smarter, Faster, Flawless Software Testing Platform

Frequently Asked Questions

What is the 2025 CIO Review AI-Powered Test Automation Award, and why did Applitools receive it?

The 2025 recognition highlights Applitools’ leadership in Visual AI and an end-to-end approach to AI-powered test automation. The platform speeds releases, improves accuracy, and scales visual quality checks across browsers and devices.

How does Applitools help accelerate test cycles?

Applitools runs visual tests in parallel using the Ultrafast Grid (https://applitools.com/ultrafast-grid) and analyzes results with Visual AI (https://applitools.com/visual-ai). This removes slow, manual UI checks and reduces rework from brittle assertions—dramatically compressing feedback loops.

How does Applitools reduce flaky tests and false positives?

Instead of brittle DOM comparisons, Applitools validates what users actually see with Visual AI (https://applitools.com/visual-ai). Coupled with fast, reliable rendering on the Ultrafast Grid (https://applitools.com/ultrafast-grid), teams cut noise and focus on real regressions.

What integrations does Applitools support?

Teams plug Applitools into popular frameworks like Selenium, Cypress, Playwright, and Appium, plus CI/CD pipelines—so you can add Visual AI without changing your stack.

What real-world results have customers seen with Applitools?

Enterprise teams across banking, healthcare, e-commerce, and SaaS report tangible gains. Customers cite reductions in production defects, streamlined visual checks, and freed-up tester focus—enabling faster, higher-quality releases. See outcomes across industries on the Applitools customers page (https://applitools.com/case-studies).

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